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Charts & Analysis

Indian Automobile Sales Report: November 2016 – Passenger & Commercial Vehicles

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Sales of Passenger & Commercial Vehicles stood at 3.54 lakh units in November, 2016 against 3.53 lakh units during the same time last year resulting in a growth of 0.3%.
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YTD sales stood at 30.30 lakh units against 27.63 lakh resulting resulting in a growth of 9.7%
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Ashok Leyland Sales Growth At 6.7%, Medium & Heavy Commercial Vehicle Growth At 10%
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Escorts Exports 108 units, Overall Sales Growth At 2.1%
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Ford India Reports 22% Growth In Overall Sales, Exports Growth At 67%
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Honda Cars India Sales Contracts 41.2%, Attributes Disruptions Due To Effects Of Cash Crunch
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Hyundai reported sales of 57,093 units in November, 2016 against 57,659 units during the same time last year resulting in a contraction of 1%.
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  • Domestic Sales stood at 40,016 units against 43,651 units
  • Exports stood at 17,077 units against 14,008 units

South Korean carmaker Hyundai plans to set a new bar in the premium car market as the company looks to add 4 sports utility vehicles (recently launched the 6th Generation Elantra in both petrol and diesel engines) in its portfolio over the next two years. The company is planning on bringing in one new model every year in a segment where it doesn’t have a presence and also introduce hybrid vehicles in two years’ time. Starting with the first half of 2019, Hyundai will launch an entry level SUV below Creta i.e. a sub 4-metre compact SUV
Hyundai also announced a sales contract with Bangalore based Self-drive Car Rental Startup Zoomcar, wherein 50 Hyundai Elite i20 cars were delivered. HMIL also rolled out the 7 millionth vehicle from its production facility in Sriperumpudur near Chennai.
Hyundai India’s Managing Director Young Key Koo said:

  • Aiming at 0.5 million in Domestic Sales
  • Currently exporting almost 25% of the production
  • 65% of car sales are financed. No impact in the medium term due to demonetization
  • Launching the Hyundai Xcent facelift in the Indian market in 2017
  • Mild hybrid in the mid segment i.e. Verna to take on Maruti Suzuki Ciaz and in the SUV segment in 2019 on existing models
  • Showcase a 1600 cc strong hybrid vehicle in the auto expo in 2018

As per Autocar, Hyundai is eyeing a share of the Indian Commercial Vehicle market. This comes at a time when the Indian Commercial Market has witnessed an upturn and Hyundai looks to capitalize on its existing dealer base and service centres which are already in place to service the passenger vehicle market.
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Maruti Suzuki Reports 12% Sales Growth, Utility Vehicles Growth At 98%
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Mahindra & Mahindra Sales Contracts 22%, Utility Vehicles Sales Down 34%
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M&M Farm Equipment Sales Contracts 20.5%, Domestic Sales Down 24%
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Renault India Sales Growth At 23%, YTD Sales At 91,702 Units
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Tamo reported sales of 38,900 units in November, 2016 against 38,918 units during the same time last year resulting in a flat growth. YTD sales stood at 350,311 units against 324,956 units.
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Showcasing its penchant for commercial vehicles, Tata Motors showcased Tata LPO1613India’s first LNG powered bus in Kerala. Reducing noise vibrations, decreasing emissions, better fuel efficiency the vehicles will provide a mileage of over 700km in one filling.
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TaMo along with its Sri Lankan partner – Diesel & Motor Engineering opened a new Sales, Service & Spares facility (3S), in Kurunegala district. The facility is also equipped with dedicated bays for accidental repairs, washing ramps, quick service, two post hoists and inspection pits.
Mr. Ranjith Pandithage, Chairman DIMO said:

DIMO is proud to be associated with Tata Motors for over 55 years; a partnership that has been forged on the principles of trust, transparency & customer focus.

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Toyota India Sales Growth At 10.6%, Over 6,200 Bookings For The New Fortuner
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Volvo Eicher Sales Contracts 12.7%, Light Commercial Vehicles Sales Down 17%
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While Tafe does not disclose its monthly sales data, we decided to write a short note on the company as it becomes a significant player in the Tractors and Farm Equipment Space.
Privately held Amalgamations group firm Tractors & Farm Equipments (TAFE) has committed investment of Rs. 970 crore towards farm productivity in the state of Rajasthan i.e. Centre of Excellence-JFarm an advanced agri-research centre.
Mallika Srinivasan, Chairman and CEO of TAFE said,

The two initiatives – custom hiring centres and the centre of excellence in the form of JFarm Rajasthan – in over a five year period, involve an estimated total outlay of ₹ 970 crore in the agri sector of Rajasthan. Through the MoU with the Rajasthan government, we hope to partner with 900 farmer entrepreneurs, create 4000 jobs, and touch lives of 500,000 farmers positive.

Mallika Srinivasan had joined her father’s company Tractors & Farm Equipments (Tafe) as a general manager at the age of 27 back in 1986. Today she has grown the brand from a revenue of Rs. 85 crore to Rs. 9,500 crore.
Tafe is the world’s third largest tractor exporter and India’s second largest tractor maker having turned around Eicher Tractors (Tafe acquired Eicher’s tractor and components business in May 2005) in a little over a decade. It also makes and sells tractors under Massey Ferguson and TAFE brand. The company has set its sight on becoming a major player (Exports are projected to increase from 18,000 to 20,000 units in the current year to 32,000 units in 2018-19) to be the farmer’s first choice and is in no hurry to remain one of the largest unlisted companies in the country.
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